We focus on the application of business practices to operate a successful sports organization. For this special blog, topics emphasized are promotion in sport, sport marketing, the development of sport marketing plan, financing a sports organization, sport sponsorships, sales application to the sport industry will be emphasized.

Friday, October 14, 2005

Some Like Look of NBA dress code by Rrooke VanBuskirk

This article explains the new decision on dress code for the NBA. They want their players to set a good example and look presentable. President Antonio Davis says they way the players are dressing is not representing the league very well. The dress code includes wearing a sport coat, slacks, and dress shoes when arriving to a game or any league business. They are also now enforcing fines for not meeting their agreement.

I think its a good idea to enforce a dress code for professional sports. It makes them look more professional and represents their team in a better way that sweatpants and jeans would. Alot of high schools even make their basketball players dress in slacks and ties. I think a dress code would bring more respect from the fans. Wearing nice clothes and being present at media relations makes the team look more responsible. They don't just look like athletes that only care about basketball, but also about the business side of the NBA.

Bobcats say arena will have some sound improvements. volume 8 issue 22 by Robert Conrad



Your trying to watch the game and the ref blows his whistle and making these hand signals but you have no idea what they mean. So the ref goes over the load speaker to tell what happen but you don't understand what he's saying and you miss it.

The NBA sport team Bobcats have said that they have taken care of the noise problem while staying under the budget of $265 million. Instead of installing a centralized speaker system the Bobcats designed the arena to have distributed speakers throughout the arena. Designed by Dallas-based PMK Consultants. Preparing for the teams Nov. 5 home opener. Which the Rolling Stones open the arena October 21.

In the older arenas they have glass doors in the suites, but this new arena didn't do that. They say that without the glass doors the noises will not be bounceing back and forth when the crowd is yelling. So there will not be much echoing through the arena.

MLB fills out lineup for postseason promos by Derek D.


This article was fairly decent. The MLB seems like it's doing a good job with the postseason promo idea's and labels. In recent years they have always been most successful during the playoffs. It makes sense, so why not anny up and have all your big guns try to make a profit or get recognized during the games.

I think Taco Bell and Bank of America can do much better jobs then handing out lanyards with their logo to hold your ticket stubs. They should try and be more creative and hand out something more original. Something like a bank of america hat or throw taco bell gift certificates during the 7th inning stretch.

AM satellite radio has a swell idear, good call with having on-site sales with every post-season game. The "I Live for this Campiagn" should be rather successful, St. Louis and Houston are great cities for this, and Chicago as well now that the cubs aren;t in it and for the first time in a long time the chicago white sox are representing rather than the cubbies.

Wheaties will aslo get some recognition when they put the championship team on the front of the cereal box. Th

Stadiums overlap builds time pressure into schedule Vol 8, Issue 22, pg 33 by Matt Valentine


The St. Louis cardinals have been one of the most successful baseball franchises in recent years. They are in the process of building a new stadium in downtown, right next to the old Busch stadium. New Busch stadium will be basically on top of the old stadium. The demolition of old Busch stadium must wait until the season is over for the Cardinals, which could be late October depending on how well they do this year in the playoffs. I can see how a team would want to incorporate some of its old memories into the new place, but I don’t think that it should jeopardize the economics of the franchise as a whole. I think that planning to build old into new is a bad move in this situation because you might be creating a money problem if you do. But it looks like it is too late now.

An ‘NFL World,’ and they’re just living in it by TERRY LEFTON Vol 8, Issue 22 by Charles Howell


This articlke talks about howw how the NFl network plans to have new commercials with NFL stars in their own animated world. They plan to do things like have Pittsburgh Steelers running back Jerome Bettis is driving a bus, and Cincinnati Bengals quarterback Carson Palmer is throwing a rolled newspaper to St. Louis Rams receiver Torry Holt, who lives in a house where the mailbox is a football and the exterior lights are Rams helmets. They hope ro bring more attention to the network with these commercials.The NFL Network, now in 35 million homes, hopes to produce four 30-second and several 15-second NFL World ads before the regular season ends.
I think that this is an great idea and will definitly work in favor of the NFL network. It will get children interseted as well as adults.

Track Seeks Super Bowl Atmosphere Volume 8 Issue 22 by Rich Munsell


This article basically discusses NASCAR and how it is hoping to improve attendance and make the atmosphere of the daytona 500 more like the super bowl. I think this is a good idea incoorperating ideas such as concerts, festivities, and street races and tournaments during the week of the race. They sold out earlier than usual including 66 suites, so this seems like a good idea so far. They also plan to make five temporary suites as well. It appears that NASCAR is establishing itself as one of Americas favorite sports and isn't content there. I believe they will keep coming up with new marketing ideas to improve appreciation and attendance.

And now, back to the game Vol. 8 Iss. 22 by Steve Jackson


For the past year there has been no major hockey league such as the NHL. Paul Swangard was a fan before business personal of the game and he talks about the past and the present of the game. He states that in the new begging of the league there must be a restructuring of its economics knowing that a forged partnership with the players and owners link to it current revenue and revenue growth to enable sustainable health of the sport and its fan base. To do this there was a “action plan” made up, 1 Apologize to the consumers experiencing the service failure, 2 Making it personal, 3 Offer a value added solution to the problem, 4 Atone for the incontinence by offering risk reducing incentives and/or rewards for repurchase, and 5 Follow up.
This article is based on ones bringing up on NHL, its players and its historical value to ones personal feelings. I believe that there is a lot more people feeling the way that Paul Swangard feels and that this rebuilding stage is going to be a success for years to come. The largest part of this article I think is defiantly there action plan, because it seems that in the business world you always need a plan for success and they defiantly have done there homework on this situation.

Some Like Look of NBA dress code volume 8, issue 22 by Michelle Mattis


A dress code hasnt been approved yet for the NBA but there is a lot of support for this idea. Antonio Davis the President of national basketball players association favors the dress code to go along with the image related elements players affirmed with the collective bargaining agreement.
The dress code requires the players to wear sport coat, slacks and dress shoes when arriving at a game and when not in uniform on or off the court, collared shirt or turtleneck with slacks or Khakis.
jeans, sneakers, hats or shorts would not be premitted but there may be exceptions for basketball clinics.
The image related elements include:mandatory player attendance at team held media seminars and business seminars, if they do not attend they receive a 20,000 dollar fine.
no firearms when traveling on behalf of the league, any violation, suspension and fine of 50,000
Players are responsible for 12 court appearances this season, two for season ticket holders and five group appearances.

It would be nice to see the NBA athletes dressed to travel and on the sidelines. They are professionals and they should dress like professionals if they are not going to be playing in the game. I do agree that they should be allowed to dress in whatever for basketball clinics.