“San Juan arena expects sellout for NBA game, has hopes of landing an All-Star Game" v8, issue 23 by Brandon Rudolph

This Friday San Juan Puerto Rico is hosting a pre-season basketball game between Memphis Grizzlies and the Miami Heat at it’s sold out Coliseo de Puerto Rico. 16,000 tickets have been sold and range between 40 to even 250 dollars per ticket. There are even talks of bringing the 2008 NBA All-Star Game to Puerto Rico because of the huge fan base of the professional league. This is a good market for the league because of the country’s 2.5 million people and their huge appetite for professional sports. Normally for a NBA pre-season game most arenas’ only get 5,000-6,000 people.
The NBA is profiting greatly from globalization and expanding to other countries for business. It’s good for the league because their struggling here in the United States to bring back fans due to their poor image. The NFL is starting to globalize more as they just played a regular season game in Mexico and that was close to selling out too, and so I think many league’s will start to globalize their product as well as the NBA and NFL. The NBA is now starting to go other places to host their All-Star game instead of having a NBA city host it. In 2007 Las Vegas will be holding and quite possibly Puerto Rico in 2008. I think it’s good for the league to be expanding and it’s good for the teams as well who profit off this change.

"Reality king ready for another round with 'The Contender'"Volume 8, Issue 23 by James Hays Jr.

'The Contender' which debut its first season this past spring on NBC generated lots of money and plenty of ratings because it was watched by 10+ million people jsut in the United States alone, and plenty more throughout the world. For some reason after its first season of airing, NBC cancelled 'The Contender' for some unknown reason. Just recently, ESPN in additon with Dreamworks Television picked up the show and will start airing the second season this upcoming spring in 2006.
In my opinion, i think this is a great pick-up for ESPN because, I know myself, plenty of my friends and acquantances watched the show every week. Like Mark Burnett(Producer of the series), exclaims its a, "Rocky-esque kind of way--of telling the story." He means the show tells the story of the underdog and lots of people jumped on that and became fans and will remain fans. They will remain and more will join, because in America, we love and always will root for the underdog.

"N.Y Marathon sponsors pick up pace" Volume 8 Issue 23 by Richard Munsell

Marketers are cramming for sponsor space for this years upcoming marathon in NY. The reace has 29 sponsors in total which kind of suprises me, I thought there would be a lot more however they said that revenue is up ten percent. A lot of older sponsors contracts ended and were not renewed however, there were a lot of big time businesses and coorperations that eagerly joined. I think this is a good idea for exposure for their product or company considering there will 37,000 or more runners involved in the race. Not to mention the spectators and media coverage they will get. There are even smaller businesses using sports marketing for the first time which I also didn't think was a bad idea at all. Some of the bigger companies were Coors Light, Henkel, Best Buy, Asics, Tylenol, Nickelodeon, etc. Overall this is great for the race because the winner this year earns the largetst prize ever 130,000 dollars.

An 'NFL World; And they're just living in it. volume 8 issue 23 by Robert Conrad

I think this is a great idea for the NFL. I hate watching a football game being all hyped up with energy and then a commercial comes on about cutting carbs or something like that. Those commercials just don't belong during football games. "My opinion". Having something to do with the game or football related would be nice.

The one thing that i'm not sure about is why the NFL is doing this? The article stated that they are trying to get rid of the clutter of commercials by creating it's own kind of commercials. I know that different types of companies spend BIG money just for 30 seconds for prime time viewing. That's what i'm not sure about, why take money away? I like the idea about more NFL and less none NFL. If the NFL pays money to make the commercials and pays money to the acters on the commercials where do they get the money back.


Now i'm not saying that the NFL needs money and is taking a big chance by doing this, but i do wonder how the NFL plans on making back the money they used to make the commercials.


I have seen the one out of four commercials that the NFL plans on making. I like it and there much better then some other commercials i've seen during prime time television.

"Dallas arena changes club seats to party suites"Vol.8 Issue 23 Oct. 10-16 by Jonathan Parknavy

Upon reading this article, it explained how American Airlines Center in Dallas has created two party suites for the large crowds for the Spurs, Stars and Mavricks games. These luxury party suites could generate up to $500,000 in revenue a season. The area's sales staff just started selling those suites in mid July after the schedules were released. These luxury boxes sell for $8,000 a game for the Dallas Stars NHLHockey team and $9,000 or $10,500 for the NBA basketball team the Mavericks.
I feel this is a good way to bring in that extra money for the fans that are willing to spend to see there favorite professional team. These suites seem great for business ejoyment or even simply fans willing to pay a crazy amount of money to "say" that they sat in those seats to watch a game. It is also pretty cool that these seats are a geat deal for what you are paying for to get your money's worth for that game. I feel that more facilities should do the same thing, just like Dallas to bring in the extra revenue. Hopefully,this new idea can lead to further expanding of arenas, bigger crowds or maybe even better suites or better club boxes for the sporting faciliities in other leagues.

San Juan arena expects sellout for NBA game, has hopes of landing an All-Star Game Vol. 8 Iss. 23, Pg. 15 by Steve Jackson

Alberto Perez, the vice president of sales and marketing for Gianfi, the local promoter staging games at SMG operating Coliseo De Puerto Rico. Is heavily attempting to stage NBA events at the $240 million complex. The 18,000 crowd capacitated facility anticipates on selling tickets for the range of $40 to $250 for courtside. The Miami Heat are going to have exhibition game at this facility and as of now 16,000 tickets have been sold, showing the upper management that the people will come out. Along with showing that the people will come out they also have a heavily populated island at 2.5 million people. Not only do they want regular season exhibition games, they also would like to host events such as the NBA all-star game.
This is a good thing for Puerto Rico, it will involve a lot of marketing strategies that must show and be prove that this wouldn’t be a waste of revenue for the NBA to become involved.

"Reality king ready for another round with the contender" Vol 8 issue 23 by Jason Langham

The contender was a popular show that came out last year on NBC. Slyvester Stalone "rocky" was the host of the popular reality tv show about boxing. The show was one of the highest rated on NBC network with nearly 10 million tuning in every week. After the season, for whatever reason, the show was cancelled by NBC. The article didnt explain why which is surprising considering the shows poularity. However, ESPN has picked up the show for it's second season in spring of 06.

This is great for ESPN to pick up the show. Im not a big fan of some tv shows but this one i really enjoy. Some reality shows often dont have much "reality" to them at all. Unlike others, this show is the real deal. It depicts the life of a boxer and the trials and tribulations that come with the sport. ALso I think this show helps the sport of boxing which is in desperate need of some excitement. There was a time in this country when boxing was the most popular sport, but the corruption and greed took over and ruined it to a certain extent. The contender examplifies the sport of boxing in its purest form.

DALLAS ARENA CHANGES CLUB SEATS TO PARTY SUITES v8 issue23 by Brooke VanBuskirk

For the past two years the American Airlines Center in Dallas have had people calling to to get suites for 50-60 people. The only thing wrong with that was that the center only had suites to fit 32 people. Now they have two party suites that fit up tp 60 people. The Stars have only had a couple games and both of the boxes are reserved for 25 ports events. The boxes sell for $8,000-10,500 epending on what team is playing. The price includes the tickets, 15 parking passes and foor and beverage packages.

I think this is a great way to make money. Now people don't have to reserve two rooms and be seperated. This will be great for company packages and things like that. For 60 people to go to the game it would cost about $6,000 anyhow, so they might as well add their parking tickets, a suite, food, and drinks to that too. I feel that if it keeps selling the boxes and makes a lot of money, than other arena's will follow them.

Alt-sports' Mirra gets a Challenge by Derek D.

This article was very interesting, it spoke of how a new guy in town from down under, Australia, Ryan Guettler is up and coming in action sports realm. Ryan has been amazingly fesh and unique in the bike field and is the new star so to speak overshadowing legendary Dave Mirra.

Mirra now 31 is geting older and is the classic name in the bike industry in recent years. Mirra has been collecting heaps in endorsement deals over the years and is surpassed only by skating's only Tony Hawk. Ryan is only 21 years of age and has the potential to surpass Mirra in the coming years in all aspects. Mirra says he has 5 or 6 years left in him and that he feels better than he ever has. He has to prove this to the world so youngin' Ryan Guettler doesn't overcome Dave.

I feel that Ryan will do very well in the coming years with society. Americans have always had a place in their heart for Australians, and if Ryan continues to ride like he has been, it'll be inevitable for America to have a new favorite in the freestyle bike world. Along with medals will come endorsements, and heaps and heaps of money to follow. Good luck mate. Mirra was the man.

'New Xbox 360 console to hit market' by Jordy Morris

Microsoft Corp.'s gaming console, Xbox 360 will hit the market on November 22 in the United States. Microsoft goals are designed for the long-term and would like to diversify there gaming audience beyond the traditional base of young males. Sports games are the most stable category when it comes to annual revenue that is produced. Electronic Arts will release four sports title at the launch for the new console. Microsoft does not publish sports titles for its own console will still spend a third of its Xbox ad budget for the launch on sports programming. Not only is sports being promoted to change the age of the audience, but they would also like more females to become interacted with the new console. Other capabilities the console has is playing DVD's and MP3 files and displaying digital photos. They also are developing more family oriented titles in search of that elusive audience.

I think this is a great idea because sports is always going to be around and the fan base that comes with it is enormous. The larger the fan base equals more opportunity of gaining a higher gaming audience. Sports games are entertaining and will always give the average college kid something to do in his down time. I also think it is a pretty good idea that they are trying to reach out to a broader audience by making the console perform a number of different operations. I think this will reach out to more families during the holiday season because it will be a great gift with a possibility of four gifts in one.

Volume 8 Issue 23 Page 5 by Matt Valentine

The new look arena for the Dallas Mavericks has introduced two new party suites to accommodate Large groups of fans. They hope to generate up to five hundred thousand dollars of revenue fron the new stylish party suites. They have said the new suites can take care of up to 60 enthusiastic fans for both basketball and hockey fans. The suites hope to open in the next few weeks for the Starts fans to enjoy. The new addition to the stadium includes fifty-two inch hi definition LSD televisions, auxiliary monitors, leather seats and granite floors and countertops. It sounds to me that the facility has made the necessary improvements to take care of its fans. I think that other franchises in the league should take note of what Dallas is doing. Cities around the nation need to understand that today’s sports arena are becoming more and more luxurious. They better start doing something about the lack of amenities, or they will be left in the dust by their competition.