We focus on the application of business practices to operate a successful sports organization. For this special blog, topics emphasized are promotion in sport, sport marketing, the development of sport marketing plan, financing a sports organization, sport sponsorships, sales application to the sport industry will be emphasized.

Tuesday, March 28, 2006

“Road Trip! Fans look for unique experiences” Tera Bisceglia,Vol 8, Issue 44, Page 23



This particular article focuses on the wide, open market opportunity that exists for travel companies and agents to provide sporting event packages to the public. These packages range in price to make them available to everyone, including typical middle-class fans or corporate America. The top of the line packages include; hotel accommodations, event tickets, transportation, and behind the scenes passes to attend the most “talked about” parties. This is a great opportunity for corporate America to increase clientele or provide incentives for employees for a job well done. These packages provide fans with an intimate, unique, once in a lifetime chance to see their favorite sports heroes in action.

These all-inclusive travel packages are great! They provide fans with the convenience of enjoying their time rather than worrying about how they are going to get there, where they will stay, and where they will sit during the event. I think that there is a huge market out there for this venture and many people of all class brackets will be more likely to take advantage of this great service. The only thing that I would suggest to someone interested in purchasing one of these packages is to do their research before booking. You never know just how much people could take advantage of you.