"Cingular taking Madness mobile" Corey Smith, v8, issue 44

Cingular is definately making an effort to corner the market on cellular coverage of the final 64 tournament. They are one of the only phones to offer full coverage of the tournament, but have not decicded to offer video clips with this coverage. Although sprint offers small clips near the basket they do not offer any type of full tournament coverage.

Every game I have watched during the tournament I have seen commercials for Cingular and that definately has to boost the sales of their coverage package. Although I have a different phone provider I would definatelty be interested in a coverage package like that. Especially if the proce is right. Anyone who works and misses many og the games would find the coverage great and be interested in something like that.

I think Cingulars coverage of the tournament will only spark other companies to do the same and eventually bring us to being able to watch actual games through a persons cell phone.