We focus on the application of business practices to operate a successful sports organization. For this special blog, topics emphasized are promotion in sport, sport marketing, the development of sport marketing plan, financing a sports organization, sport sponsorships, sales application to the sport industry will be emphasized.

Friday, September 16, 2005

Michelle Mattis said...

This article is about Nascars new deal with Monogram Food Solutions, a full line of meat products, which will be coming out on Sept. 18. The meat will include hot dogs, bologna, smoked sausage, lunch meats and bacon. Last year NASCAR signed with Castellini Group, distributor of vegetables and fruits. Castellini ships the food out with NASCAR logo on it. NASCAR also signed partnership with ZT Group, first NASCAR licensed computer, fans can buy the officially licensed PC model, notebook Model, and two LCD monitors.
I think that this is good for NASCAR because they are making money off the partnerships with the food and computer products, plus this is giving them more publicity to show that NASCAR is growing.

5:43 PM